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Muslim Runners Statement on the Saucony Run Shoreditch 10K: We Will Not Run With Complicity

As Muslim Runners, we have made the decision to boycott the Saucony Run Shoreditch 10K and stand firmly against Saucony as a brand.

We Will Not Run With Complicity

Muslim Runners Statement on the Saucony Run Shoreditch 10K

This weekend, the Saucony Run shoreditch 10K takes place in London with many from our community expecting to take part.
But we cannot stay silent.

As Muslim Runners, we have made the decision to boycott the Saucony Run Shoreditch 10K and stand firmly against Saucony as a brand.

Why?

Saucony is the official sponsor of the Jerusalem Marathon, a race that runs through illegally occupied Palestinian neighbourhoods in East Jerusalem, land recognised by the United Nations and international law as part of the occupied West Bank.

But it goes further:

  • Saucony released a branded “Jerusalem Marathon” running shoe

  • They platformed Israeli soldiers who served in Gaza as brand ambassadors

  • They used this marathon to whitewash violent occupation under the banner of “sportsmanship”

This is not neutrality. This is active complicity.

What We Stand For

We cannot accept that a running brand uses its global platform to normalise apartheid, occupation, and genocide, while simultaneously profiting from communities like ours here in the UK.

We believe:

  • Running is about justice

  • Running is about humanity

  • Running should never be used to mask or legitimise oppression

What We’re Asking

We urge our community to boycott the Saucony 10K this weekend
We encourage all runners of conscience to reconsider their participation
We call on Saucony to immediately end its sponsorship of the Jerusalem Marathon

We stand with Palestine.
We stand for what’s right.
We will not run with complicity.

In solidarity,
The Muslim Runners Team

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